3D Cloud Platform & DAM

  • Published on Jun 23, 2025
  • 3 minute(s) read
  • S
  • GM
3D model of a beige armchair with dimensions and material details displayed.

3D Cloud Platform and DAM

3D Workflow

The 3D Cloud Platform provides access to both retailer and manufacturer product catalogs. It includes robust 3D asset pipelines and centralized cross-client product catalog management. Teams can leverage product subscription, publishing, and merchandising tools, as well as workflow systems for asset ordering and rules-based configuration. A massive 3D materials library supports rapid development and standardization.

3D DAM (Digital Asset Management System)

The platform is built on a multi-tenant architecture that allows for asset sharing across brands. It features procedural geometry tools for creating cabinetry, counters, decks, and more, and supports LoD (Level of Detail) in mesh publishing. A high-volume, high-definition rendering platform powers scalability, and 3D models can also support object recognition and GenAI workflows.

3D Integrations

Designed to integrate seamlessly with enterprise commerce stacks, the platform supports API-based integration, single sign-on (SSO), CRM, pricing, cart, and availability services. It complies with key global privacy and security standards including SOC II, CCPA, GDPR, and ADA, and enables scalable data exchange across systems.

3D Apps

The 3D Cloud Platform powers collaborative, buyable design and visualization experiences. Its modular architecture supports audience-specific shopping flows and enables consumers and designers to collaborate for improved accuracy and decision-making.

3D Analytics

The platform includes event-level tracking and robust application monitoring. It offers a BI suite with dashboards, optimization tools, marketing features, and segmentation insights. Businesses can benchmark shopper behavior across the market to drive continuous improvement.

Top Differentiators

One platform powers every 3D visualization tool needed by retailers and manufacturers. It scales to support enterprise-level catalogs and integrates pricing data. The 3D Asset Management System (AMS) manages meshes, materials, and metadata. The platform includes built-in logic and asset control, a no-code workflow engine, and replaces the need for multiple vendors. It provides KPI reporting on all applications and is focused on key verticals such as home, office, kitchen, and decking.

What makes 3D Cloud Platform + DAM unique?

The 3D Cloud Platform is an enterprise-grade solution built for managing and scaling all types of 3D experiences—360° spins, product configurators, room planners, WebAR, and more. At its core is the 3D Cloud AMS, a DAM system that governs asset storage, logic, workflow control, validation, and publishing.

It unifies 3D content, data, and business rules into a single smart system, enabling teams to plan, configure, validate, and launch high-impact 3D experiences quickly and efficiently.

Fast Facts

  • Built for high-SKU, multi-brand catalogs

  • Centralized 3D logic and asset management

  • Supports smart, data-driven 3D applications

  • Includes workflow tools for QA, publishing, and syndication

  • Supports manufacturers, retailers, and B2B clients

  • Multi-region support for distributed teams and experiences

Outcomes

  • Over 100 million product renderings annually

  • 765,000 active products

  • 3,800+ product configurators

  • Over 1 million room projects

How is 3D Cloud different?

  • Built for enterprise scale and complexity

  • Powers both internal and customer-facing applications

  • No-code rules management and asset syndication

  • Scales with content volume, teams, and geographic regions

  • Centralized platform with distributed delivery

Is it secure?

Yes. All 3D Cloud applications are hosted in a secure cloud environment with layered architecture, redundancy, and 24/7 monitoring. Penetration and vulnerability testing are conducted regularly. The platform is SOC 2 Type I & II and ISO 27001/2013 compliant.

Will it work with our other systems?

The platform integrates with enterprise PIM, ERP, CMS, CRM, and analytics solutions. It is API-ready for render engines, quote tools, WebAR, and other third-party applications. It can be configured to accommodate complex product hierarchies and diverse markets.

Who is using 3D Cloud?

Home Furnishings

  • City Furniture

  • DFS

  • Design Within Reach

  • John Lewis & Partners

  • Ballard Designs

  • Bob’s Discount Furniture

  • Frontgate

  • Raymour & Flanigan

  • La-Z-Boy

  • Best Home Furnishings

  • American Furniture Warehouse

  • Macy’s

Office

  • HNI

  • MillerKnoll

  • Herman Miller

  • HON

  • Fellowes

  • Kimball International

  • Allsteel

Home Improvement

  • TimberTech

  • The Home Depot

  • Lowe’s

  • B&Q

  • Brico Depot

  • Kaboodle

Benefits

  • Faster launches across brands and regions

  • Greater accuracy and consistency

  • Better validation before deployment

  • Stronger cross-functional collaboration

  • Vendor consolidation and long-term scalability

  • Better decision-making with robust analytics

  • Remote, automated maintenance for fast updates

3D Cloud Powered Applications

The following smart, data-driven applications are powered by the 3D Cloud Platform and managed through the DAM:

  • Product Configurators (Home + Office)

  • Room Planner (Consumer + Designer)

  • Sectional & Modular Configurators

  • Kitchen Planner

  • 360 Spins & WebAR

  • Product & Lifestyle Renders

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